Pure AX At-a-Glance
- Android and iOS streaming
- Hands-free calling on select iOS devices
- Dual processors to separately process speech and environmental noises
- Includes Own Voice Processing 2.0 and Auto EchoShield
- 110% increase in the binaural audio transfer rate in new e2e wireless 4.0*
- 60% reduction in the binaural latency*
- 22% increase in rechargeable battery runtime*
- Increased input dynamic range
- Telecoil and 312 models CROS compatible
- Available in 3 different technology levels, the 7AX, 5AX and 3AX
*Compared to their previous generation of product the Xperience (X) platform.
While we won’t go into all of the features of this product as many are now standard in the industry such as directionality, noise reduction, listening scene classification and the availability of a smart phone app; let’s take a closer look at some of the key features of the product:
Smart Phone Compatibility
Pure AX offers both Apple and Android streaming compatibility. Android compatibility is a first for Signia, but Android connectivity has been available from other manufacturers for some time. This is a big step for the company as, according to Statista, approximately 50% of the U.S. smart phone market is Android. Android streaming is achieved via the ASHA (Audio Streaming for Hearing Aids) protocol. For a list of smart phones that are compatible with the Signia AX platform, see here.
The microphones on the Pure AX do not act as an input while talking on the phone. While on a call, you’ll still need to speak into the phone. However, this is true for most hearing aid manufacturers (an exception is the Phonak Paradise). The StreamLine Mic is a separately-purchased accessory that enables hands-free phone calls with Pure AX Signia. The accessory also acts as remote microphone.
Augmented Focus™
According to Signia, for the first time, two separate processors are utilized with the intent of processing sound that you want to hear, such as conversation, separately from surrounding noise. A long-time complaint of hearing aid wearers is that hearing aids amplify all sounds equally; this technology is intended to allow you to focus on the sounds you want to hear while keeping background noise to a minimum. This is accomplished by processing sound coming from the front of the listener separately from that of sound coming from behind the listener. The obvious intent is to improve your speech understanding in environments with competing noise such as restaurants.
Rechargeability
Signia has long offered rechargeable hearing aids and has continued to perfect that feature within this new product. Pure Charge&Go AX has built-in lithium-ion rechargeable batteries designed to provide up to 36 hours of wearing time if utilizing the larger model (T AX) with the telephone coil (T-coil) or up to 24 hours for the smaller no T-coil version (AX). Signia says that these numbers include 5 hours of streaming time, which can drain batteries more quickly. Three different chargers are available depending on your needs and preferences: the standard Pure charger, portable charger and the Dry&Clean charger.
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