Name: Lexie B3 Powered by Bose
Brand: Lexie
Price: 980 USD

Important Changes at Sam’s Club

Lucid Hearing’s website has been offline since mid-May 2026, and the company has lost its operational role at Sam’s Club Hearing Centers to NationsBenefits. HearingTracker has contacted Lucid on several occasions and has not received a response. At least one HearingTracker forum member has reported that Sam’s Club is no longer honoring warranties or providing accessories or repairs for previously purchased Lucid hearing aids (unverified). It appears that Sam’s Club is now managed by NationsBenefits, an established hearing healthcare company, and is offering two models of Bernafon Encanta hearing aids. Because this situation appears fluid and Lucid’s status is unknown, we recommend not buying Lucid-labeled products at this time.

Updated June 4, 2026

Sam’s Club sells affordable prescription hearing aids via state-licensed hearing care professionals, with prices ranging from about $1,399-$1,699 per pair. Costs can vary depending on add-on features and services. Sam’s Club also offers Lexie and Sharper Image over-the-counter (OTC) hearing aids in their stores and online for $100 to $980.

For prescription hearing aid models, you’ll need to visit an audiologist or hearing aid specialist at one of the approximately 450 Sam’s Club stores in the US with Hearing Aid Centers (there are also some 50 international Sam’s Clubs). You can schedule an appointment online for a free in-person hearing test at a local Sams Club (for ages 19 years and older). An online hearing test can also be helpful if you’re more interested in an OTC hearing aid.

Find out which hearing aid models Sam’s Club Hearing Centers offer, who they’re for, and how they’re fitted.

Pros

Full selection of prescription and OTC hearing aids for mild to profound hearing loss
Free comprehensive hearing test for anyone aged 19+ (you don’t need a membership for this)
90-day trial period with a money-back guarantee
Lifetime cleanings and adjustments included with prescription hearing aids

Sam’s Club Prescription Hearing Aids

Sam’s Club currently only offers Bernafon prescription hearing aids. In early 2026, it removed all Lucid Hearing prescription hearing aids from its selection.

Bernafon Encanta miniRITE

The Bernafon Encanta is a miniRITE (mini Receiver-In-The-Ear) hearing aid built on Demant’s technology platform, the same group behind Oticon, and sold exclusively through managed care health plans, including at Sam’s Club Hearing Centers.

The Encanta is Bernafon’s premium product line, available in eight color options with an IP68 moisture and dust resistance rating, and comes standard with rechargeability, Bluetooth connectivity, a tap-to-answer call feature, and a customizable listening program suite including a dedicated Music Experience mode. Battery performance is strong: a full charge takes two hours and delivers up to 24 hours of use, while a 30-minute charge provides up to eight hours of wearing time.

The Bernafon Encanta miniRITE comes in eight color options.

The two models available at Sam’s Club, the Encanta 100 and Encanta 400, sit at opposite ends of the technology tier. The Encanta 100 is designed for users who spend most of their time at home or in low-noise surroundings, while the Encanta 400 is built for those who want the best sound quality and technology for speech understanding in any environment. The practical difference comes down to Smart Sensor and directionality performance: Smart Sensor technology, which uses motion sensors to detect head and body movement and automatically adjust microphone focus and noise reduction based on listening intent, is present only in the 300 and 400 tiers. Smart Directionality effectiveness scales with tier as well, from 60% at the 200 level to 100% at the 400 level; the 100 level sits below even that baseline. For wearers regularly in restaurants, meetings, or group conversations, the 400 is the more capable device, while the 100 is a functional, fully connected option for quieter lifestyles at a lower price point.

Sam’s Club OTC Hearing Aids

A set of OTC hearing aids at Sam’s Club can run as little as $99. All OTC hearing aids include a 1-year warranty.

Lexie B3 Powered by Bose

The Lexie B3 Powered by Bose is a rechargeable receiver-in-canal OTC hearing aid, priced at $980 at per pair at Sam's Club. It uses Bluetooth 5.3 with support for both Classic and LE connections, streaming audio from iOS and Android for calls, music, and video. App-based self-fitting guides users through an in-app hearing test, then unlocks four listening programs, frequency shaping controls, and per-ear volume adjustments. Physical build is solid: IP68-rated dust and water resistance, a portable charging case with three additional charges, and up to 32 hours of runtime per charge without streaming.

In HearAdvisor lab testing, the B3 earned a SoundScore of 4.48 out of 5, placing it in the top 3 among currently available OTC hearing aids and earning it a 2026 Expert Choice Award. Speech in quiet measured 1.1 points above the average for all hearing aids tested (OTC and prescription combined), and speech in noise came in 0.6 points above that same benchmark. Streaming performance was 1.45 points above the OTC category average, a notable result for users who rely on their hearing aids for phone calls, media, and meetings. Own-voice comfort and feedback handling were both above OTC norms as well.

Lexie H1 Hearing Buds

The Lexie H1 Hearing Buds are an earbud-style FDA-registered OTC hearing aid, priced at $289 at Sam's Club. Unlike Lexie's previous RIC products, the H1 is an in-ear design that doubles as a true wireless streaming device, compatible with iOS and Android for calls, music, and media.

The companion Lexie app provides four listening presets, volume control, and adjustable treble, mid, and bass for streaming. Touch controls on each earbud handle calls, program changes, and volume without buttons. Active noise cancellation and a transparency mode round out the feature set. Battery life is rated at 9 hours per charge, with the portable case providing four additional charges for up to 45 hours total. The IP54 rating covers dust and light splashes.

The Lexie H1 Hearing Buds look similar to Eargo's Link earbud-style hearing aids, but whether their performance is comparable remains to be tested by HearAdvisor.

HearAdvisor has not yet published lab results for the H1, so independent sound performance data isn't available. However, they're structurally similar to Link by Eargo, a sibling product from parent company LXE Hearing. The Link earned a "B" SoundGrade and sits in the top third of OTC aids tested in the HearAdvisor lab. However, the two products are priced very differently ($289 vs. $799) and may not perform identically. Lexie backs the H1 with access to Lexie Experts via text, phone, and video chat, plus 24/7 in-app self-help resources.

Sharper Image Rechargeable OTC Hearing Aids

Sharper Image offers two OTC hearing aids at Sam’s Club, both designed for adults with mild to moderate hearing loss and priced at the affordable end of the market.

The RIC model ($129.99) is a behind-the-ear device with a 16-channel digital chip, Bluetooth audio streaming for calls and music, single-button operation, and a rechargeable case that delivers up to 20 hours of use on a 1.5-hour charge.
The earbud-style model ($99.99) takes a more discreet in-ear approach with the same 16-channel processing and noise reduction, but without Bluetooth streaming; its rechargeable case provides up to 16 hours of use and charges in 2.5 hours.

Both come with six pairs of ear domes, a cleaning tool, and a one-year warranty, with support handled via email through Legend Branding.

Sharper Image's earbud style hearing aid offers up to 16 hours of battery life per charge, but it does not support Bluetooth streaming. Note that their visuals showing people wearing the company's hearing aids appear to be photo montages.

Neither model has been independently tested by HearAdvisor, so objective sound performance data isn't available. Both are straightforward, app-free devices without professional support or audiologist fitting, positioning them as entry-level amplification options rather than full-featured OTC hearing aids. The key tradeoff between the two is connectivity versus discretion: the RIC adds Bluetooth streaming at a $30 premium, while the earbud style prioritizes a smaller, less visible form factor for those who don't need wireless audio.

Who makes and sells Sam’s Club Hearing Aids?

Sam’s Club was started by Walmart founder Sam Walton in 1983. It has now grown to have more than 600 stores and 47 million members.

Sam’s Club Hearing Centers are currently in transition. NationsBenefits, which operates NationsHearing, is taking over employment of hearing care providers at Sam’s Club locations, a role previously held by Lucid Hearing, which staffed and supported roughly 450 Sam’s Club Hearing Centers since at least 2019. The arrangement is a separate retail hearing-center partnership and is not connected to NationsHearing’s existing managed-care benefit programs.

On the product side, Bernafon, a Demant-owned brand distributed through managed care plans, is among the prescription hearing aids available at Sam’s Club Hearing Centers, offering its Encanta miniRITE line to members with qualifying hearing benefits.

Whether NationsBenefits will ultimately expand the product lineup, as its public materials suggest is possible, has not been confirmed.

Competitive Advantages of Sam’s Club Translate to Lower Hearing Aid Prices for You

In addition to offering the convenience of buying your hearing aids and having them serviced at a store you visit frequently, you can get a set of prescription-fit rechargeable hearing aids at a Sam’s Club Hearing Center, starting at $1,399 per pair, while most hearing care clinics might charge over twice that much. So how do they do it?

Like its arch-rival Costco Hearing Centers, Sam’s Club doesn’t have to pay for many of the overhead costs associated with dispensing hearing aids in a private practice or clinic (e.g., rent/mortgage, utilities, marketing, etc.). It also partners with brands like Bernafon, concentrating its volume and supply-line power to get hearing aids at very low costs. In addition to prescription hearing aids sold through its in-store clinics, Sam’s Club offers OTC hearing aids.

If you’re holding back from getting help due to hearing aid sticker shock, read on to see if Sam’s Club is right for you. While Sam’s Club is a great option for many, there are some people who are not as well-suited to the sales model.

Sam's Club Hearing Centers may be tucked into a corner of some stores, but they are staffed by state-licensed professionals.

Who should use Sam’s Club Hearing Aids?

Consider visiting a Sam’s Club for prescription-fit hearing aids if you have a hearing loss that makes it difficult to hear in many situations, if you would rather have professionally administered testing and follow-up hearing care, and if you live close to a Sam’s Club Hearing Center. You don’t need a Sam’s Club membership to receive a free professional hearing test and consultation if you’re 19 or older, but you will need it to make a purchase. Memberships start at $50.

Although you may easily save $1,000 or more if you buy hearing aids at Sam’s Club, the lower prices can come with some trade-offs. While the quality of prescription hearing aids offered at Sam's Club is generally good, these devices do not feature some of the most advanced technologies found in global hearing aid brands like Phonak, Oticon, ReSound, Starkey, Signia, or Widex.

Prescription hearing aids sold through Sam's Club may also be “locked,” meaning they can only be adjusted or reprogrammed at a Sam's Club Hearing Center. Generally, you won’t be able to take them to another provider or clinic, except for another Sam’s Club, for help. Although there may be some justifications for manufacturers and distributors locking their hearing aids, HearingTracker is not a fan of this practice.

Three additional notes:

Some Sam’s Club clinicians might not have as much “skin in the game” as a typical owner of a private practice;
While Sam’s generally gets decent grades for dependable service, it’s less likely you’ll have your hearing aids fitted by a doctor of audiology than by a state-licensed hearing aid dispenser with fewer years of schooling, and
The “Sam’s Club dispensing model” is geared toward higher volume than comprehensive hearing care, so people with more complex/severe hearing loss might benefit from the specialized diagnostics and individualized attention (i.e., numerous follow-up visits, assistive technologies, aural rehab, tinnitus treatments, etc.) offered by audiology practices.

Considering an OTC hearing aid?

Adults with mild-to-moderate hearing loss might consider Lexie over-the-counter hearing aids available online and on-site at Sam’s Club. Lexie OTC hearing aids can also be found online at Amazon, Walmart, Best Buy, Walgreens, CVS, and other retailers.

If you have mild-to-moderate hearing loss and are considering an OTC hearing aid, you should first get your hearing checked. The best way to do this is to visit an audiologist or hearing aid specialist, and this can be done for free at Sam’s Club or by visiting a local hearing clinic or practice. Some good, free online hearing screeners can also help you assess your hearing loss, although these are not a substitute for a full hearing exam.

Although relatively rare, hearing problems can be associated with several serious chronic medical conditions. You can visit the Northwestern University and Mayo Clinic CEDRA screener to see if you have any “red flags” that warrant a trip to your doctor.

How do Sam’s Club Hearing Centers work?

NationsBenefits offers in-person services at Sam’s Club, as well as online options. You can find a selection of OTC hearing aids in retail outlets, like Sam’s Club, or on their webshop. You can schedule an in-person consultation online. If you need prescription hearing aids, visit a local Sam's Club Hearing Center.

You can find the nearest clinic on the company’s website and schedule an appointment online or by calling their toll-free number (844-500-3019 - TTY: 711). When you schedule online, you can select from a list of services, including a hearing test. Once you’re a client, you can also schedule hearing aid adjustments or upgrades.

During your initial appointment, a certified and state-licensed hearing aid specialist or audiologist will perform your free hearing test. Each center is fully equipped and has a sound-treated booth to keep out the din of the store.

Based on your test results, the professional will propose options and discuss your next steps. No matter what, you’ll emerge with an audiogram that is yours to keep and knowledge about your hearing status; the only time you pay for anything is if you end up ordering hearing aids.

You don’t have to make a decision right away. If you’d like to get hearing aids fitted immediately, however, your hearing specialist can program your aids on the spot provided you don’t need custom earmolds. You may walk out with new hearing aids that same day.

Including the consultation, your appointment should take 1-2 hours tops if you receive a hearing aid fitting during the same session.

Sam’s Clubs Hearing Centers offer extended free follow-up appointments for the lifetime of the hearing aids and free cleanings, check-ups, and programming adjustments.

What services are included with Sam’s Club Hearing Aids?

The initial hearing test, consultation, and prescription hearing aid fitting at a Sam's Club Hearing Center are free. You won’t need a Sam’s Club membership until you make a purchase or if you buy online. When purchased through Sam’s Club, all hearing aids come with a 90-day 100% money-back trial period and free lifetime support. Prescription hearing aids also include free lifetime adjustments and cleanings at a Sam's Club Hearing Center.

Here are the services you get when you’re purchasing a prescription-fit hearing aid at Sam’s Club:

Hearing evaluation (audiogram)
Hearing aid evaluation
Referral for medical treatment (if needed)
Hearing aid programming and/or adjustments
Use and maintenance training
Follow-up care and support
Repair services
Annual follow-up tests

What are customers saying about Sam’s Club hearing aids?

Consumer Reports rated Sam’s Club as the fourth-best retailer of hearing aids in the United States in 2025, following the Veterans Administration (VA), Costco, and Audibel. At this writing, Sam’s Club has an overall satisfaction rating of 79, just above Hospital/Clinic (78), Connect Hearing (75), ENT/Otolaryngologist (75), and Miracle-Ear (73).

The few customers who weren’t satisfied with hearing aids acquired at Sam's Club predominantly struggled with poor battery life and Bluetooth connection stability. Many customers praised customer service support for being professional and diligent. Here are two examples:

My wife suggested I get a hearing test and it happened that Engage was having a free hearing test for Lucid at Sam’s Club. I stopped in there and got a free hearing test. I definitely needed hearing aids so I picked them up that same day. I didn’t have to wait to get them. The audiologist helped me and was great. Every time I go down there, they help out. For anything that I need down there, they’re willing to do it. My hearing aids fit great but it takes a couple of weeks to get used to them. Once you get used to them, they’re perfect. I like them.

- John of KS on February 3, 2023

I’m not happy with Engage. The batteries keep going dead and won’t last all day. They cut in and out all the time. I’ll be talking right now on my phone and one of them or both of them will go completely out, not connect momentarily, then they come back up. For the price I gave for these hearing aids, I’m not fond of them. I’ve been back to Sam’s Club three different times and they replaced one hearing aid completely for me. The doctor there has been superb on trying to help me.

- James of FL on February 5, 2023

It should be remembered the quality of service largely depends on the individual clinicians. Some Hearing Center staff members may be in high demand, thus limiting the time they can spend with clients. This hit-or-miss nature of customer service is reflected in some of the poorer reviews, with people upset about no one answering the phone, no walk-in appointments, or long wait times.

Additionally, in 2018, Walmart closed 63 Sam’s Club stores with no notice—which didn’t endear them to those people who had purchased hearing aids from the affected Hearing Centers.

Are Sam’s Club hearing aids any good?

Sam’s Club Hearing Centers offer a comprehensive set of products and services—ranging from OTC to professionally fit devices—to address your hearing needs. It may be one of the better options if you’re looking for lower-cost professionally fit hearing aids. We also think it’s a great option if don’t know whether to choose OTC or prescription hearing aids. The free in-person hearing test and consultation can help you decide, especially if you’re a Sam’s Club member and/or live near one of its hearing centers.

Provided your hearing loss doesn’t require a custom in-ear model or custom earmold for a BTE or RIC device, you could be fitted with a hearing aid on the spot. If you have a relatively straightforward hearing loss and value in-person services—and would like to take home a hearing solution right away—it’s worth giving Sam’s Club a try.

Frequently Asked Questions

Advanced hearing aids require specialized fitting software to program and adjust them to your unique hearing needs. Hearing aids are referred to as “locked” when the manufacturer doesn’t let hearing care professionals outside its network reprogram them, and this unfortunately applies to prescription hearing aids at Sam’s Club (along with several other large hearing aid chains). In other words, you can get them serviced, adjusted, and reprogrammed ONLY at Sam's Club Hearing Centers.

Yes. All hearing aids at Sam's Club come with a 90-day 100% money-back trial period.

You may still occasionally see mention of Sam’s Club Liberty hearing aids, but this product family has now mostly been phased out.

Likewise, Lucid hearing aids disappeared in 2026, when NationsBenefits partnered with Sam's Club to support its hearing center operations.

Sam’s Club Hearing Aid Alternatives

Sam’s Club Hearing Centers generally offer good value for consumers looking for prescriptive hearing aids. They also provide a safer way to check out OTC hearing aids.

However, Sam’s Club isn’t the cheapest or only option for either prescription or OTC hearing aids. Here are a few alternatives you might consider:

Costco Hearing Aid Centers

Is Sam’s Club or Costco best for buying hearing aids? Much of the answer hinges on the quality and expertise of the services provided—and these will vary depending on the individual clinician and the amount of time they have available for clients. However, like Sam’s Club, Costco hearing aids are a good lower-cost alternative if you’re seeking in-person services—and particularly if you already have a Costco membership and it’s closer.

Costco has the advantage of offering name-brand hearing aids with world-class technology from several different global manufacturers in all form factors, including custom-fit models, with prices starting at $1,600 per pair for Rexton hearing aids. You also get a free professional hearing test, 6-month trial period, Costco’s standard 3-year warranty, as well as free cleanings, check-ups, and programming adjustments for the lifetime of the hearing aids. Importantly, unlike Sam’s Club hearing aids, Costco hearing aids are not “locked,” meaning you can bring them to other hearing providers to get them serviced or reprogrammed.

Local Hearing Clinics

If you value a personal relationship with your care provider, look into hearing clinics in your area. Many can offer you a set of hearing aids for somewhere around $1,500 if you insist on their lowest-priced device. Additionally, many independent clinics are starting to offer OTC hearing aids with optional service packages. Use HearingTracker’s Local Hearing Aid Discounts page to compare prices and find the best deals.

Online Hearing Aids

Several companies offer a happy medium between the convenience and affordability of OTC hearing aids and the level of amplification and care of prescription hearing aids. Some of these online hearing aid companies even include in-person services and can handle insurance claims on your behalf.

Audicus provides remote fittings and services. Its hearing aids can address mild to severe hearing loss, at prices ranging from $699 to $1,699 per ear when you buy upfront. Alternatively, you can subscribe for a monthly fee of $89, with services and extended warranties included.
Hear.com is a concierge-type hearing care service. They manage the entire process of obtaining a hearing aid, from the initial consultation to scheduling an appointment with a local care provider and finally handling insurance and financing details. Prices range from $799 to $6,500 per pair, though with discounts and promotions applied, you could pay much less.
Yes Hearing sells hearing aids at a significant discount, ranging from $1,395 to $3,995 per pair. A local care provider will visit you at your home for a hearing test, fitting, and follow-up services, all included in your purchase.

Sam's Club Hearing Aids: Models, Features, Prices, and Reviews

Important Changes at Sam’s Club

Pros

Sam’s Club Prescription Hearing Aids